This Privacy Policy explains how LifeInception™ collects, uses, stores and shares your personal data when you visit lifeinception.com, use our resources or purchase our products.
Who We Are
LifeInception™ is an independent educational and personal-development brand.
Contact: info@lifeinception.com
Data We Collect
We may collect the following categories of personal data:
- Name and email address (when you sign up for free resources or make a purchase)
- Purchase information and transaction history
- Payment metadata (processed by Stripe — we do not store full card details)
- Website usage data and browsing behaviour
- Device and browser information
- Analytics information (pages visited, session duration, referral source)
- Email engagement information (opens, clicks — processed by MailerLite)
- Communications submitted through forms or email
How Data Is Collected
- Website forms (including the Free Reset Protocol sign-up form)
- MailerLite (email marketing and subscriber management)
- Stripe (payment processing)
- Cookies and similar tracking technologies
- Analytics tools (including Google Analytics and Meta Pixel when active)
- Direct email communication
Purpose of Processing
- Delivering free resources you have requested
- Delivering purchased digital products
- Providing customer support
- Processing payments securely
- Improving our website and products
- Sending marketing communications (with your consent)
- Fraud prevention and security
- Complying with applicable legal obligations
Legal Basis for Processing (GDPR)
Where GDPR applies, we process your personal data on the following legal bases:
- Consent — for marketing emails and non-essential cookies
- Contract — to fulfil your purchase or deliver a requested resource
- Legitimate interests — for website analytics and fraud prevention
- Legal obligation — for tax, accounting and compliance purposes
Third-Party Service Providers
We use the following third-party services which may process your data on our behalf:
- MailerLite — email marketing and subscriber management (Privacy Policy)
- Stripe — payment processing (Privacy Policy)
- Hosting provider — website hosting and server infrastructure
- Google Analytics — website analytics, when active (Privacy Policy)
- Meta Pixel — advertising analytics, when active (Privacy Policy)
- Future analytics and communication providers, as updated in this Policy
International Data Transfers
Personal data may be processed outside your country of residence, including by service providers located in the United States or other countries. Where required, appropriate safeguards — such as standard contractual clauses or equivalent mechanisms — are applied to protect your data in accordance with applicable law.
Data Retention
- Email subscriber data: retained until you unsubscribe or request deletion
- Purchase records: retained as required by accounting, tax and legal obligations
- Analytics data: retained according to the settings of the relevant provider
- Customer communications: retained as reasonably required for business operations
Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data:
- Right of Access — request a copy of the personal data we hold about you
- Right of Rectification — request correction of inaccurate data
- Right of Erasure — request deletion of your personal data
- Right to Restrict Processing — request that we limit how we use your data
- Right to Object — object to processing based on legitimate interests
- Right to Data Portability — receive your data in a portable format
- Right to Withdraw Consent — withdraw consent at any time without affecting prior processing
- Right to Lodge a Complaint — with a supervisory authority in your jurisdiction
To exercise any of these rights, contact us at info@lifeinception.com.
Email Marketing
We send marketing communications only with your explicit consent. Every email includes an unsubscribe link. You may withdraw your consent at any time by clicking unsubscribe or contacting us directly.
Children
This website is not intended for children under 16 years of age. LifeInception™ does not knowingly collect personal data from children. If you believe we have inadvertently collected data from a child, please contact us immediately at info@lifeinception.com.
Cookies
We use cookies and similar technologies. See our Cookie Policy for full details.
Changes to This Policy
We may update this Privacy Policy from time to time. The most current version will always be available at lifeinception.com/privacy. Continued use of our website after changes constitutes acceptance of the updated Policy.
Contact
For privacy-related enquiries: info@lifeinception.com